Policy · Version 1.0

Cookies

Everything the AxForge websites store in your browser: what each item does, how long it lasts, and what the consent banner controls.

First-party analytics: two cookies Google cookies: only with consent

First-party

Set by AxForge, not controlled by the banner

Name	Where	Lifetime	Purpose
axf_vid	Cookie on axforge.ai and its subdomains	730 days	Random visitor identifier for AxForge's own analytics. It identifies no one until the browser signs in to the console; from then on it is linked to the account so AxForge can see which pages led to a signup or booking.
axf_src	Cookie on axforge.ai and its subdomains	90 days	First-touch acquisition channel, stored as a bucket: a Google Ads campaign, a UTM source, a referring domain or "direct". No click identifier is stored in the cookie.
axf_vsid	sessionStorage	Until the tab closes	Per-tab session identifier that groups the page views of one visit.
axforge_consent	localStorage	Until cleared	Your Accept/Reject choice for Google cookies, so the banner is not shown again.
axf-chat-axg · axg · axg-open	localStorage	Chat transcript: 2 hours · panel state: until cleared	The Site Guide chat transcript and whether its panel is open, so a conversation follows you across pages.
axf_session	Cookie on console.axforge.ai	Sign-in session; expires on sign-out or server-side expiry	Holds your console sign-in state. Set only after you sign in.
axf_oidc	Cookie on console.axforge.ai, sign-in path only	During sign-in only	Protects the sign-in round trip to the identity provider.

What the first-party analytics beacon sends to AxForge's own servers: the page path (without query parameters), page title, referring site, ad and campaign parameters from the landing URL (Google Ads click identifiers, campaign, UTM source and medium), button and call-to-action clicks with their named conversion events, and the visitor and session identifiers above. The country is derived from your IP address on the server; the IP address is not stored.
Cookie-banner Accept and Reject clicks are not recorded as conversion events.
Retention of the visit records is in the retention table.

With consent

Your choice	What happens
No choice yet	Google's tag (Google Ads AW-18414975897, Google Analytics 4 G-LK28J3QH4D) is loaded with Consent Mode v2 set to denied. Google sets no cookies; Consent Mode may send cookieless signals to Google.
Reject	As above, remembered in axforge_consent. No Google cookies are set.
Accept	Consent Mode is set to granted. Google sets its advertising and analytics cookies (for example _ga, _ga_*, _gcl_au) and receives page views and conversion events for ad measurement and site analytics. Lifetimes are set by Google, typically up to 13 months for analytics cookies and 90 days for ad-click cookies.

Google's cookies are the only third-party cookies on AxForge websites. The console sets no marketing or analytics cookies.
To change your choice, clear this site's data in your browser; the banner is shown again on your next visit.

Document control

Version 1.0 · Effective 2026-09-04 · Last reviewed 2026-09-04

2026-09-04, version 1.0: describes the implementation as deployed (first-party analytics cookies and browser storage, the console session cookie, the Site Guide store, and Google Ads/Analytics under Consent Mode v2).
2026-08-26, first published.